28th November 2019. Hermès opened its first store in Poland. Settling on the edge of the historic city centre, Hermès took up residence on the ground floor of the emblematic Europejski Hotel.
The inauguration marked a new chapter in the history of the Parisian house, affirming its presence in Central Europe and strengthening its presence in a country where the luxury consumer goods market is booming as living standards rapidly rise.
The shop, the 311th in the world for Hermès, will be located in an 216 m²-space on the ground floor of the luxury Raffles Europejski hotel in the capital Warsaw, one of the most lavish hotels in the region which recently reopened last year after an extensive five-year reconstruction.
Upon entering, visitors discover a central nave where they are greeted by a brushed-metal Hermès ex-libris, a horse and carriage and its groom, inlaid into the chequered marble floor. Display units and rails in cherrywood soften the 216m2 space’s precise lines, large rugs in gentle tones brighten up and energise bustling areas, and taut textiles in coloured metal mesh delicately filter the light. It is in this elegant setting that women’s silk, fragrances and fashion accessories are displayed, followed by the equestrian collections and leather goods, delimited by two tall wooden structures in straight lines. Men’s ready-to-wear and silk occupy one end of a transept, watches and jewellery the other. Further on, a space dedicated to the women’s universe offers a more intimate atmosphere. The ceiling and walls form an organic continuum that has been sculpted into curves and pierced with openings to serve as entrances, let in light, and offer a subtle interplay of shadows. It is a timeless boudoir, where visitors can delight in the women’s ready-to-wear and shoe collections. A joyous conversation between heritage and modernity inform this new architecture, giving voice to creation, know-how and French craftsmanship through the diversity of the collections and exceptional materials.
Since its creation, Hermès has maintained lasting ties with Poland, a nation with an established equestrian culture. With the opening of the Warsaw store, Hermès gives new energy to an enduring relationship and reinforces its attachment to Europe. This opening in a new home country expresses the house’s desire to surprise, to reward loyal Polish customers throughout the world, and to enchant new ones with the discovery of the house through beautiful materials and objects of quality.
The grand opening was combine with a party, music show and delicious snacks and cocktails.
We are proud that brands like Hermes opens its stores in Poland. For us, it was a great pleasure to see our Bogle White Caviar being served in one of dessert composition prepared by chefs from Raffles Europejski. It was unforgettable and truly magic night.